Creating Transformative Experiences Original Designs Smooth Process

UI/UX Designer + Front-End Developer

Rosario Meza

I am a UI/UX Designer and Front-End Web Developer, with over 20 years of experience. My strengths are taking any idea or content and translating them into a fruitful web-based solution. As a designer and coder, I am able to craft elegant interfaces and turn them into clean and easy experiences for the end user.

What I Do

UX Design

As a user experience designer I can ultimate enhance the customer's experience by improving usability, ease of use and provide a better interaction between the product and the customer. This can all be obtained by organizing and executing research, wireframing, prototyping, building information architecture and using testing that will help us the decypher what is best for your customer.

UI Design

As a UI designer I focus on creating the look and layout of each page that goes live. By creating templates and implementing branding I am able to harmonize a website and give the customer the best experience possible.

Front-End Web Development

As a front-end web developer I am able to build and develop websites with the today's web standards while utilizing modern-day practices and web-technolgies. I can write clean and responsive front-end code that will be accessible and user-friendly.

Graphic Designer

As a graphic designer I am able to define requirements, help visualize the customer's needs and create graphics such as illustrations, logos and layouts.

Testimonials

Resume

20+ Years of Experience

Education

1998
The College of New Jersey

B.F.A., Fine Arts and Animation

I obtained a Bachelors of Fine Arts degree specializing in 3D Animation at The College of New Jersey located in Ewing, New Jersey.

2004
AVTECH Institute of Technology

Web Development Certification

I trained with AVTECH Institute of Technology in Piscataway, New Jersey and obtained a Web Development certification.

Experience

5/2016 - Current
Avenue.com

UI Designer & Web Production Specialist

Update e-commerce website with new content assets utilizing company's Salesforce Commerce Cloud (fka Demandware) -- Translate design mock-ups into CSS, HTML & Javascript while following usability guidelines -- Trained new employees for new sister brand on utilizing e-commerce platform -- Defined best practices for responsive design, UI and user-testing to front-end development projects -- Helped increase visibility, conversion rates and user engagement by implementing SEO practices

5/2004 – 10/2015
Pristine.com

Design Supervisor (Titles Held Prior: Web Designer > Senior Web Designer/Developer > UI/UX Designer)

Design and art direction lead on micro websites, print projects and brand standards -- Responsible for daily maintenance of company websites, digital assets and video production -- Redesigned and front-end developed a user-friendly, standard compliant and SEO optimized website for Pristine.com -- User interface design and front-end development for sister website, Mastertrader.com using ASP.NET MVC, JQuery, HTML and CSS -- Create information structures through content hierarchies, site maps, map workflows, storyboards, wireframes and navigational models -- Help increase brand recognition and unity through the creation of marketing emails, social media strategies, newsletters and other promotional print items -- Conduct A/B testing on landing pages to measure customer's engagement and experience -- Research the online trading market business trends and implemented and adjusted design and technologies onto our business websites

10/2000 – 09/2002
Pro-Found.com

Web/Graphic Designer and Illustrator

Designed all graphic materials for human resource department -- Creation of custom logos, web site layouts and animation for company and clients (Pro-Found.com)

01/1999 – 10/2000
Hachette Filipacchi Magazines, Inc.

Web Producer and Content Designer

Updated content for online magazines including the preparation of optimized images for website usage (premiere.com, womansday.com, travelholiday.com, boating.com, George.com and elle.com.)

01/1999 – Present
Selected Freelance Experience

Web Design & Development - Graphic Design

NDBeautyStudio.com, 2018-2019 – Implemented Wordpress website for beauty salon.

GomezaWedding.com, 2017 – Created a website for a wedding event.

MasterTrader.com, 2016-2019 – Website development and handled all aspects of e-commerce solutions.

SaintMichaelArchangel.org, 2016 – Created responsive landing page for a religious organization.

NaviSync, LLC., 2016 – Created responsive emails, InDesign layouts and Powerpoint presentations.

Meridian Health, 2016 – Created engaging responsive emails and newsletters.

Daron Worldwide Trading, Inc., 2014-2016 – Created engaging responsive emails and newsletters.

Icahn School of Medicine at Mount Sinai, 2013 – Print advertisements for the 911 Foundation.

MyBellaPhoto.com, 2013 – Logo creation, SEO and WordPress theme design implementation.

Elle.com, 2002 – Online web production for online version of magazine and NYC Fashion Week show.

Design Skills

Project/Design Management

95%

Web Design & Development

95%

Logo Design

80%

Print Design

90%

Software Skills

Adobe CC Suite

95%

MS Office Suite

70%

Salesforce Commerce

70%

Wordpress

75%

Coding Skills

HTML / CSS

95%

Jquery / Javascript

70%

Bootstrap

70%

CMS Development

75%

Portfolio

My Works
Beauty Salon Wordpress Website

Avenue.com

E-Commerce Website for Plus Size Retail
Beauty Salon Wordpress Website

NDBeautyStudio.com

Beauty Salon Wordpress Website
Media Project 2

GoMezaWedding.com

Website development for a wedding event.
MyBellaPhoto.com

MyBellaPhoto.com

Wordpress Website for Professional Photographer
Pristine.com

Pristine.com

UI/UX Design for a Trading Education Online School
Mastertrader.com

Mastertrader.com

Wordpress Website for Trading Education Online School
BellevilleHistory.org

BellevilleHistory.org

Website Development for the Historical Town of Belleville, NJ
Daronwwt.com

Daron Worldwide Trading Inc.

Marketing Emails
Meridian Health

Meridian Health

Marketing Emails
Pristine

Pristine.com

Marketing Emails
Pristine

Pristine.com

Marketing Emails
Pristine

Pristine.com

Marketing Emails
Pristine

Pristine.com

Marketing Emails
Mastertrader.com Logo

Mastertrader.com

Logo Design
Mastertrader.com Logo

Brandywine Condominiums

Logo Design
Pristine

Healthy4Life

Logo Design
Pristine

MyBellaPhoto.com

Logo Design
Pristine

Pristine.com

Logo Design
Pristine

StockBox.com

Logo Design

Contact

Get in Touch

New Jersey

info@rosariomeza.com

How Can I Help You?